Purèz

Purèz

Purèz produces 100% natural, salon-quality skincare and make-up. This Dutch brand is built on decades of experience in natural cosmetics, holistic beauty and professional skincare. That expertise is reflected in a stunning collection featuring high-quality natural and organic ingredients, which combines modern and traditional cosmetic knowledge.

Purèz has its roots in the professional beauty industry. Many of its products are used daily by beauticians and beauty professionals during facial treatments.

Purèz natural skincare

Purèz’s natural skincare range has been developed for professional use in beauty salons and has a strong focus on sensitive, mature and allergy-prone skin. Purèz is completely transparent about the ingredients and formulations of its skincare products.

The formulas combine natural and organic ingredients with modern cosmetic expertise. Based on a holistic approach, Purèz develops products that contribute to a healthy skin balance, comfortable skin and improved skin condition. The brand draws inspiration from the principles of phytotherapy, in which plants, botanical extracts and essential oils play a key role.

All skincare products are developed in collaboration with specialist laboratories and manufactured in the Netherlands.

Purèz mineral make-up

Alongside skincare, mineral make-up plays a key role in the Purèz range. The collection centres on make-up that blends beautifully with the skin, without completely concealing it under a thick layer of product.

Purèz make-up contains carefully selected natural, organic and mineral ingredients. Natural pigments, rice starch and botanical ingredients form a key basis of the formulas and support the natural look for which the brand is renowned. Furthermore, the products are developed without silicones or talc.

A standout feature of the range is the vintage line. This collection draws inspiration from the beauty culture of the early twentieth century and from original cosmetic recipes from that period. Classic packaging, distinctive details and traditional cosmetic inspiration give the line a vintage look that you rarely come across.

Natural and organic ingredients

Natural ingredients form the basis of the Purèz range. The brand also uses organic raw materials and plant-based ingredients that align with the holistic vision on which the collection is based.

Purèz’s certified natural cosmetics contain no:

• synthetic preservatives
• synthetic colourants
• synthetic fragrances
• mineral oils
• paraffin
• silicones
• propylene glycol (PG)
• polyethylene glycol (PEG)
• petroleum-derived products
• other potentially harmful ingredients

Cruelty-free and manufactured in the Netherlands

Purèz is developed and manufactured in the Netherlands. The brand does not test on animals and operates with respect for people, animals and the environment.

What makes Purèz special?

• Professional salon quality
• Natural skincare
• Mineral make-up
• Natural and organic ingredients
• Developed for beauticians and beauty professionals
• Transparent ingredient lists
• Manufactured in the Netherlands
• Cruelty-free
• Suitable for sensitive, mature and allergy-prone skin
• Free from silicones, mineral oils and other undesirable additives
• Vintage make-up inspired by the beauty culture of around 1900

Purèz brings together natural skincare and mineral make-up in a collection with its roots in the professional beauty world. The combination of salon expertise, natural and organic ingredients, transparent formulas and a distinctive vintage range gives the brand a character all of its own within the world of natural cosmetics.